Applies To: Wi-Fi Cloud-managed Access Points (AP125, AP225W, AP325, AP327X, AP420)
The demographics data in Analyze provides profile information about all guests who connect to the Wi-Fi network. To see profile information about visitors or guests, from Analyze, click Analytics > Profiles.
When a user logs in to Wi-Fi, they can log in through a social media, Guestbook, or Web Form plug-in. During login, the guest user is prompted to enter information in the provided fields, or profile information can be retrieved from the user's social media account. This data, such as a profile picture, portal and plug-in used, location, are displayed on the Profiles analytics chart. Only information that the guest user has allowed to be retrieved from their social media profile is shown
Facebook has recently implemented new compliance requirements about the storage and use of opt-in demographic profile information (age and gender) collected from guest Wi-Fi users. This data will no longer be available from the Wi-Fi Cloud-managed Facebook app, and profile information such as age and gender will appear as "Unspecified" in Analyze reports.
The profile information about guests or visitors is displayed in a tabular format. Some of the information is visible by default. To view additional fields, click the down arrow next to the field name in the table, click Columns, and select the check boxes for the additional fields to view.
The guest profile information is available for each location in the location tree. The guest profile information for up to 100 users can be displayed per page at a given time. If the number of guests for a location exceeds 1000, only the latest 1000 guests are displayed.
You can view the profile information for all guests for a location by exporting this information to a CSV file. To export to a CSV file, click Profiles>Download CSV. The CSV file includes the profile information of all the guests for a selected location and is not limited to a maximum value.
This table provides a description of the fields displayed in the profile information:
| Default Field | Description |
|---|---|
| Profile Picture | A photograph of the guest. This is retrieved from the social media site the user used to access Wi-Fi. |
| Portal | The name of the portal used to access Wi-Fi. |
| Plugin | Name of the plug-in used to authenticate. |
| User Name | Login name of the guest as configured on the social media account. |
| First Name |
First name of the guest as configured on the social media account. |
| Last Name |
Last name of the guest as configured on the social media account. |
| Gender |
Gender of the guest as configured on the social media account. |
| Location |
Location of the guest as configured on the social media account. |
| Login Location |
Location of the AP to which the guest connected. |
| Email ID |
Email address of the guest as configured on the social media account. |
| Age Range |
Age range of the guest. |
| Number of Visits |
Number of visits by the guest to the portal. |
| Additional Fields | Description |
|---|---|
| Phone number | Phone number of the guest as configured on the social media account |
| Languages |
Languages known to the guest as configured on the social media account. |
| Friends count |
Number of friends the user has on the social media account. |
| Followers count | Number of followers as configured on the social media account. |
| DOB day | Day of birth of the guest as configured on the social media account. |
| DOB month |
Month of birth of the guest as configured on the social media account. |
| DOB year |
Year of birth of the guest as configured on the social media account. |
| Date Created |
Date of account creation. |
| Last authentication time |
Date and time of the last visit by the guest to the portal. |
| Last Skip Time |
Date and time of the last splash page skipped by the guest user. |
| Skip visit count |
Number of time the guest user skipped the splash page. |
Sort Guest Profile Information
The profile information of guests is visible in a tabular format. You can sort this information by different fields. To sort the profile information, click the name of the field for which you want to sort the information. To reverse the sort order, click the field name again.
Filter Guest Profile Information
You can filter guest profile information on a field to view information that matches the filter applied to the field.
To filter guest profile information:
- Click the down arrow next to the field name on the Profiles page.
- Click the Filter option.
A small window appears for the filter text. - Enter the substring or string on which you want to filter the information in the text box seen under Contains.
- Click the Filter button.
The information is filtered based on the substring or the string you enter.
To clear the filter applied to the guest profile information:
- Click the down arrow next to the field name on the Profiles page.
- Click the Filter option.
A small window appears for the filter text. - Click the Clear button.
The filter is removed.