How WatchGuard’s Program Works
Our WatchGuardONE Channel Partner Program applies to resellers of WatchGuard products and services, regardless of how you choose to address your customers' security needs. Whether those needs involve a single device, distributed devices, sold or leased, locally or remotely managed, as part of a larger managed security offering, this program is designed for you.
WatchGuardONE Offers Three Levels of Participation
Silver, Gold, and Platinum – with each level unlocking greater discounts and rebates, priority support, cooperative marketing funds, deal registration, exclusive tools and resources, and much more.
Grow Your Benefits As You Grow Your Business
WatchGuardONE is a true value-based partner program. The more training that you and your employees achieve, the more we reward your efforts. Your level of participation is solely based on the level of knowledge-based investments in your WatchGuard business. Sales performance alone will never cause a change of level.
| Requirements | Silver | Gold | Platinum |
|---|---|---|---|
Sales, Marketing and Operations |
|||
| WatchGuardONE Partner Agreements | ✓ | ✓ | ✓ |
| Completed Partner Finder Profile | ✓ | ✓ | ✓ |
| Submit Annual Business Plan | ✓ | ✓ | |
| WatchGuard Invitation | ✓ | ||
Certifications and Accomplishments |
|||
| WatchGuardONE Onboarding Webinar | ✓ | ✓ | ✓ |
| Purchase NFR Product | ✓ | ✓ | ✓ |
| Sales-Certified Individuals | 1 | 2 | 3 |
| Technically Certified Individuals | 1 | 2 | 3 |
| Accomplished Specializations | 1 | 2 | 4 |
| Benefits | Silver | Gold | Platinum |
|---|
| Assigned Account Management Team | ✓ | ✓ | ✓ |
| On-Demand and Live Sales Trainings | ✓ | ✓ | ✓ |
| Sales Certifications for Individuals | ✓ | ✓ | ✓ |
| Product and Subscription Discounts | ✓ | ✓ | ✓ |
| Deal Registration | ✓ | ✓ | ✓ |
| Special Bid Eligibility | ✓ | ✓ | ✓ |
| Renewals Management Tool Access | ✓ | ✓ | ✓ |
| Not-for-Resale (NFR), Internal Use Licenses and Discounts | ✓ | ✓ | ✓ |
| Security Pays Incentive Program | ✓ | ✓ | |
| Eligible for WatchGuard Sourced Leads | ✓ | ✓ | |
| Volume-Based Rebate Opportunity | ✓ | ✓ |
| Technical Certifications for Individuals | ✓ | ✓ | ✓ |
| 24x7 Support | ✓ | ✓ | ✓ |
| Beta Program Participation | ✓ | ✓ | ✓ |
| Priority Partner Support with Targeted Response Times | ✓ | ✓ | ✓ |
| Online Technical Support Resources | ✓ | ✓ | ✓ |
| Technical Training (online and in-person free of charge) | ✓ | ||
| Dedicated Platinum Technical Support Line | ✓ |
| Partner Portal and Support Center Access | ✓ | ✓ | ✓ |
| Partner Newsletter | ✓ | ✓ | ✓ |
| Learning Center Access | ✓ | ✓ | ✓ |
| WatchGuardONE Readiness Onboarding Program | ✓ | ✓ | ✓ |
| Unlimited free trials for endpoint security products and add-on modules | ✓ | ✓ | ✓ |
| Free access to Partner Center | ✓ | ✓ | ✓ |
| Quarterly Business Reviews | ✓ | ✓ | |
| Priority Account Management Support | ✓ | ✓ | |
| Assigned Executive Sponsor | ✓ | ||
| Annual WatchGuard Executive Review | ✓ | ||
| Invitation to Exclusive Platinum Networking Event | ✓ |
| WatchGuard Logos Usage | ✓ | ✓ | ✓ |
| Partner Locator Listing with Customized Profiles | ✓ | ✓ | ✓ |
| Access to Marketing Campaign Kits | ✓ | ✓ | ✓ |
| Access to Marketing Automation Tools | ✓ | ✓ | |
| Volume-Based Co-Op Marketing Funds | ✓ | ✓ | |
| Access to Marketing Development Funds (MDF) | ✓ | ✓ | |
| Assigned Field Marketing Manager | ✓ | ✓ | |
| Eligible for the Digital Advertising Program | ✓ | ||
| Corporate Marketing Support | ✓ |
Join the Growing WatchGuardONE Community!
Begin reaping all the benefits on day one through our Status Match Promotion and Quick Start Program.
What Happens After I Join the Program?
Make Plans with Your Account Team
After completing the information in the Become a Partner form, your account team will contact you to discuss your unique profit opportunities with WatchGuard. This is a great time to learn more about our distribution partners, FlexPay™ purchase options, marketing and sales resources and promotions.
Fortify Your Solutions with Our Unified Security Platform
Our Status Match Promotion and WatchGuardONE Readiness programs provide you with a clear path to success. Receive up to 90 days of program status while you accomplish the requirements and begin selling and implementing WatchGuard’s Unified Security Platform. Our highly skilled technical and account management teams are here to help you make a successful transition to becoming a WatchGuardONE partner.
Manage Security Products with WatchGuard Cloud
The WatchGuard Cloud management and visibility platform eliminates the cost and complexity typically required to manage, log, and report on all security services by consolidating them all into one Cloud interface. It's a simple solution to advance your business, help you more effectively deliver security services to customers, and free up time for you to focus on the work that matters most.
Gain the Product Knowledge You Need for Success
We also offer both technical and sales certifications for all four product-specific specializations in Network Security, Secure Wi-Fi, Multi-Factor Authentication, and Endpoint Security, enabling you to create a personalized partner experience that caters to the products and services you focus on as a business. Receive greater recognition and incentives for widespread adoption of WatchGuard’s cybersecurity platform.
“WatchGuard’s commitment to training and certification is significant. Their WatchGuardONE Channel Partner Program is a win for the reseller, the customer, and WatchGuard.”
Rory Sanchez, CEO
Become a WatchGuardONE Partner Today
The opportunities are endless when working with WatchGuard. As a 100 percent channel-focused organization, we are dedicated to your success and will provide you with the technical, sales, and marketing support you need to ramp up quickly. Sign up now to become a partner, and we can get you up and running in a matter of days.